SEO Newbie needs urgent help

[web67]

what u mean by the sentence having <h?> some thing??

[badshah01]

Hie my people, I am new to SEO practices and only have a grasp on the whole thrust behind it all. I am working on some websites for a client that require SEO (the client has requested that keywords be written into the content and highlighted with <h2> tags.)

My HTML is great, XHTML and CSS understanding is ok... the point is that I understand that <h?> tags have in-built cr+lf so how best can I actually achieve optimise the sites' coding for spiders/crawlers and at the same time write palatable copy?

A little help please

Don't complicate the question yourself mate. Just do highlight the keywords with <h2> tags, as per your client's request and keep writing the content and post it. If you want to optimise the full site, then you gotta learn some basic SEO

[recipe for?]

You can use css to make the <h2> tag look exactly like the rest of the text. But from sn SEO stnd pint you don't need h2. <strong> or <i> is just as effective and is more human freindly.